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Four ways to make your message land in French — pick one, or ask for all four.
To make it on a certain market, it is paramount to translate your content. Localization gives particular attention to the reception of this content in the target country, thus needing strong linguistic, terminological and cultural knowledge.
More creative translation in which you look beyond the words in order to convey an idea or a message. A transcreation is adapted to the target culture in order to best transpose the universe and the identity of the client. Mostly for marketing content, but also for other types of creative content.
With the rise of streaming platforms and of an audience willing to watch original versions of movies and series, subtitling has become essential. It is a field with strict rules, which requires strong linguistic and technical knowledge and a lot of diligence.
Running a translation project means keeping people, files and deadlines aligned from the brief to the final delivery. A dedicated project manager sets the terminology, picks and briefs the linguists, tracks each stage and checks the quality before anything reaches you.